Heads in beds : hospitality and tourism marketing /
Raza, Ivo, 1968-
Heads in beds : hospitality and tourism marketing / Ivo Raza. - Upper Saddle River, N.J. : Prentice Hall, c2005. - xvi, 253 p. : ill. ; 24 cm.
Includes index.
0131101005 (pbk.)
Hospitality industry--Marketing.
Tourism--Marketing.
647.940688 RAZ
Heads in beds : hospitality and tourism marketing / Ivo Raza. - Upper Saddle River, N.J. : Prentice Hall, c2005. - xvi, 253 p. : ill. ; 24 cm.
Includes index.
0131101005 (pbk.)
Hospitality industry--Marketing.
Tourism--Marketing.
647.940688 RAZ