Fashion buying /

Goworek, Helen.

Fashion buying / Helen Goworek. - 2nd ed. - Oxford ; Ames, Iowa : Blackwell Pub. Ltd, 2007. - ix, 190 p. : ill. ; 25 cm.

Includes bibliographical references and index.

Introduction -- The role of the fashion buyer -- The buying cycle -- Predicting fashion trends -- Range planning -- Fabric sourcing -- Garment sourcing -- Buying for own label fashion multiples -- Mail order fashion buying -- Buying branded fashion merchandise -- Fashion marketing for buyers -- Careers in fashion buying -- Glossary of fashion buying terms.

9781405149921 (pbk. : alk. paper) 1405149922 (pbk. : alk. paper)


Fashion merchandising--Vocational guidance.
Purchasing--Vocational guidance.
Clothing trade--Vocational guidance.

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