The end of fashion how marketing changed the clothing business forever
Agins, Teri.
The end of fashion how marketing changed the clothing business forever Teri Agins - New York Harper Collins Publisher 2000 - xii, 324 p. ill. 21 cm.
Originally published: New York : William Morrow & Co., c1999. With a new epilogue. Subtitle on the 1999 ed.: the mass marketing of the clothing business.
Includes bibliographical references (p. 311-312) and index.
What happened to fashion? -- Paris -- Emanuel Ungaro -- Ralph Lauren and Tommy Hilfiger -- Giorgio Armani -- Marshall Field's -- Donna Karan -- Zoran.
0060958200 9780060958206
Clothing trade.
Clothing and dress--Marketing.
687.0688 AGI
The end of fashion how marketing changed the clothing business forever Teri Agins - New York Harper Collins Publisher 2000 - xii, 324 p. ill. 21 cm.
Originally published: New York : William Morrow & Co., c1999. With a new epilogue. Subtitle on the 1999 ed.: the mass marketing of the clothing business.
Includes bibliographical references (p. 311-312) and index.
What happened to fashion? -- Paris -- Emanuel Ungaro -- Ralph Lauren and Tommy Hilfiger -- Giorgio Armani -- Marshall Field's -- Donna Karan -- Zoran.
0060958200 9780060958206
Clothing trade.
Clothing and dress--Marketing.
687.0688 AGI