Promotion in the merchandising environment /

Swanson, Kristen K.

Promotion in the merchandising environment / Kristen K. Swanson, Judith C. Everett. - New York : Fairchild Publications, 2000. - xx, 587 p. : ill. ; 27 cm.

Includes bibliographical references and index.

1563671050


Fashion merchandising.

658.8 SWA

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