Marketing for hospitality and tourism / (Record no. 10888)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00818nam a2200241 a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | KKBBM |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20230921112120.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 181219s2006 my a b 001 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0131193783 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | KKBBM |
| Transcribing agency | KKBBM |
| Language of cataloging | eng |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 647.940988 KOT |
| Edition number | 22 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kotler, Philip. |
| 9 (RLIN) | 3107 |
| 245 10 - TITLE STATEMENT | |
| Title | Marketing for hospitality and tourism / |
| Statement of responsibility, etc. | Philip Kotler, John T. Bowen, James C. Makens. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 4th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Upper Saddle River, NJ : |
| Name of publisher, distributor, etc. | Pearson Prentice Hall, |
| Date of publication, distribution, etc. | c2006. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxiv, 932 p. : |
| Other physical details | col. ill. ; |
| Dimensions | 26 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliographical references and index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Hospitality industry |
| General subdivision | Marketing. |
| 9 (RLIN) | 2995 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Tourism |
| General subdivision | Marketing. |
| 9 (RLIN) | 3108 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Bowen, John |
| Fuller form of name | (John T.), |
| Dates associated with a name | 1948- |
| 9 (RLIN) | 3109 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Makens, James C. |
| 9 (RLIN) | 3110 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | PERPUSTAKAAN KOLEJ KOMUNITI BUKIT BERUANG | PERPUSTAKAAN KOLEJ KOMUNITI BUKIT BERUANG | New Materials Shelf | 12/19/2018 | 372.40 | 647.940988 KOT | 05369 | 12/19/2018 | 12/19/2018 | Books |