Swanson, Kristen K. Promotion in the merchandising environment / Kristen K. Swanson, Judith C. Everett. - New York : Fairchild Publications, 2000. - xx, 587 p. : ill. ; 27 cm. Includes bibliographical references and index. ISBN: 1563671050 Subjects--Topical Terms: Fashion merchandising. Dewey Class. No.: 658.8 SWA