Introduction to marketing / Susan Dann, Stephen Dann.

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Material type: Text

TextPublication details: Milton, Qld. : Wiley, 2004.Description: xviii, 478 p. : col. ill. ; 26 cm. + 1 CD-ROM (4 3/4 in.)ISBN:

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Item type	Current library	Collection	Call number	Status	Date due	Barcode
Books	PERPUSTAKAAN KOLEJ KOMUNITI BUKIT BERUANG New Materials Shelf	NFIC	658.8 DAN (Browse shelf(Opens below))	Available		05184

Accompanying CD-ROM entitled: Eagle Boys Pizza integrative case to accompany Introduction to Marketing.

Includes bibliographical references (p. 447-449) and index.

For first-year undergraduates.

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